Tag Archives: branding

Episode 71 – Leveraging Your Social Media Presence

What was once believed that social media was only a trend that the “kids” were using is now considered a valuable business tool. People are making more of their buying decisions based on what they learn and see through digital media. Social media is not going away so instead of resisting and why not learn more about leveraging it for your business, organization, or brand. We are human and we have the need to be social.

In today’s podcast, I want to talk about some of the … Read the rest

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Episode 65 – The Rollercoaster Ride of an Entrepreneur

“There’s lots of bad reasons to start a company. But there’s only one good, legitimate reason, and I think you know what it is: it’s to change the world.” – Phil Libin, CEO of Evernote

When you became an entrepreneur, you never bargained that your choice would be compared to that of the roller coaster ride. I not a big fan of roller coasters; however, when my kids wanted to go on them, I would pull out my watch and I would look at how long it … Read the rest

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5 Great Reasons to Rebrand

“Authentic brands don’t emerge from marketing cubicles or advertising agencies. They emanate from everything the company does…”
Howard Schultz, Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time

18870173_lYour brand is everything from your business card to how you do business. There comes a time when new marketing strategies come into practice. The re-branding process can make you feel like a bundle of nerves and very excited at the same time. For me, it is going to be transformational. A fresh new look – new life.

Years ago, I started “The Millionaire Woman”

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Never Be the “Same” Again

As you surf the Internet or go to brick and mortar stores, do you notice that there is a tendency to be a “copycat” or be the”same” as someone else? Do you really want to get out there are get noticed as a credible source or attract more clients? You need to do things differently. You need to do them your way!

  • Be Unique. Imagine eating macaroni and cheese for breakfast, lunch, and dinner everyday. It may get boring after a while. Liven things up. Find ways in which you can express yourself uniquely in your business. You may
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Can You STAND Still, Up, and Out in Your Business?

There are times when I feel like I am running a marathon and other times I feel like I am standing still even though many things are getting done because I delegated them. Continuous consistent movement is the key in business. You can STAND:

STILL: You should always have some reflection throughout your day, your week, and your month. Take 10-15 minutes to sit in silence and even journal to clear your head of all the brainstorming that is cluttering your mind. Ideas need to be transcribed onto paper otherwise they may remain as ideas and “Poof! They … Read the rest

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Good Gossip – Be Known, Be Remembered, and Be Talked About

Do you believe in moments of serendipity? Do you believe in the law of attraction? Do you believe that gestures of kindness go a long way in becoming known, remembered and even talked about? I want to share with you the tale of two purses. A couple months ago I was visiting my sister and her family. We were walking along a rocky beach when my purse strap snapped and my purse dropped to the ground. I looked around for a purse for several weeks and started to get a bit frustrated because I could not find one I liked.… Read the rest

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