Anyone who wants to grow in their business or in their leadership skills has to learn how to put themselves out there. Putting yourself out there doesn’t mean exposing yourself and every little intimate detail of your life. It is about getting out amongst people and learning about the world around you. The secret sauce is about being curious about what matters most to people and putting yourself out there.
“Believe that if you make courageous choices and bet on yourself and put yourself out there, that you will have an impact, as a result of what you do. And you don’t need to know now what that would be or how will it happen because no one ever does.” – Dick Costolo
Does thought of networking make you queasy?
If you’re shy and feel uncomfortable in networking situations, you might find yourself hiding behind your computer with every excuse why not to go to a networking event. You tell yourself you don’t really like to meet people. Although this may be true, the greater truth may be that you’re more afraid to fail in front of others or say the wrong thing. You may also be afraid to succeed, for the fear of the unknown and how your life will change. Uncertainty can hold you hostage and you may sabotage yourself by letting your imagination go wild with all the “what if” situations that would not support you. You are in the people business. You need to connect with people.
Imagine what it would be like to meet like-minded people who could introduce you to other like-minded people to ensure that your pipeline of clients is consistently filled forget the promotion you have been longing for. How would that feel?
Pretty amazing I bet!
People don’t know how great you are and until you show them. They want to know how you will help them. Don’t let your own fears hold you back from providing value to others.
Focus on providing value instead of focusing on your fear. Every person does not like to be put in the spotlight as they feel exposed and vulnerable. You may worry about what others will think of you or wonder if people will like you or your ideas. You may fear being rejected as the expert you see yourself to be. When it comes to your clients, who knows more about your subject matter than you? Most people are wondering what you are thinking about them and their ideas.
If you want to grow and being known as the go-to resource for expert, exposure in the marketplace if necessary. You have to take the risk of putting your ideas and opinions out there.
No, you won’t appeal to everyone but that’s the beauty of it.
This is the exact reason why there is such abundance in the world. Each individual cannot serve everyone and they may not appeal to everyone and that is okay. There is more than enough business to go around for everyone.
“You put yourself out there in the truest way you can and hope others do the same. You’ll connect or you won’t, but you did what you could. “ – Chris Crutcher
Shift your thinking from self-promotion to self-expression. You may think that self-promotion is bragging and conceited. Self-promotion is about promoting oneself and it doesn’t have to mean that you’re arrogant or that you’re better than the next person. If I’m hiring you to do a job, I will look for the person who can best represent themselves and what they stand for. It will come down to how they express themselves. How you express yourself and what you stand for and how you take interest in others will demonstrate your core values and what you believe in.
Whether you’re putting a post on social media or writing your bio for an article, you want to be able to express how you provide solutions and can help others along their journey. Your expression may be in the form of photos, comments, or sharing a little bit about yourself in order to make yourself relatable to those around you. Think about what you’re expressing and how it may help others. Does it inspire? Does it encourage action taking? Does it help people reflect and think about their own situations?
Take action now. Too many people talk themselves out of taking action because they feel that they’ve missed the opportunity but what they’re really doing is coming up with an excuse as to why they haven’t taken action. You can always find evidence for whatever you believe to be true as it is your reality. It is never too late. If you’re waiting for everything to be perfect, you will miss out on those opportunities. New opportunities will arise for you to take action on. Remember that your work in progress in you can adjust your course along the way.
Every successful story from Eleanor Roosevelt to Oprah Winfrey required that they put themselves out there regardless of their fears to share their voice. Their circumstances weren’t perfect. They grew and learned along the way and put new knowledge into action. As one action didn’t work they would try another while they stayed focused and determined to move forward.
You can create your success story by taking the actions required to put yourself out there even when you are afraid. Know that you’re never alone as the like-minded people around you are often experiencing the same thing that you are but never have had the courage to share it with you. As you put yourself out there, you’ll quickly learn that many feel the same as you and you can be reassured that the courage that it takes for you to push through your fears, shift your thinking and take imperfect action, you will be inspiring others to do the same.
Debra Kasowski is an award-winning 2X bestselling author, professional speaker, certified executive coach, and podcast host of The Millionaire Woman Show which discusses topics of leadership, business, and human potential. She has interviewed influencers like Bob Burg from the Go-Giver, Dr. Mark Goulston, John Lee Dumas from Entrepreneur on Fire, and TEDx Speaker Teresa de Grosbois. Debra has the heart of a teacher and certified in the areas of Emotional Intelligence and Appreciative Inquiry a positive approach to change. Her work has been published in a variety of traditional and online media. Debra Kasowski International helps executives, entrepreneurs, and organizations boost their productivity, performance, and profits. It all starts with people and passion. Sign up the Success Secrets Newsletter and get your free mp3 download today! www.debrakasowski.com
Focus on Quality versus Quantity 
When initiating the conversation create interest and intrigue, don’t just say, “Hi I am… and your profession.” 
Challenges are a part of everyday life. A challenge is something that pushes you out of your comfort zone. It can be something you challenge yourself with such as a goal or it could be something presented to you such as learning something new, getting a handle on finances, acquiring your next client, or seeking a promotion. Some challenges are easier than others. Some challenges knock us down for the count. Think about how many times you get up to face a challenge – that will determine whether or not you will push through it.
There was a personal challenge I faced when swimsuit shopping with my daughter. I had sent my daughter to go and purchase herself a swimsuit for a surprise trip. I was unable to go with her. She came home a tossed the bag to me and I did not think anything of it. She did not even show me what it looked like until we were leaving and then I realized that there was a $200 + price tag to this swimsuit. I was like, “What?” I am sorry I do not understand what 16 year old needs a two hundred dollar swimsuit. Anyhow, we ended up going on our trip and did not end up going swimming anyway but I knew a swimsuit you cannot return.
Meanwhile, I was quite frustrated as I was waiting for my daughter to finish up so I started to talk to the clerk. I proceeded to tell her about how I was feeling and how I was boiling inside. If I felt this energy, I could not imagine how and if they felt it. I began to share the story of what happened when my daughter had come for a swimsuit. The young lady at the till was phenomenal. She said “You should not have had that type of experience that is not how we work here.” She took my information. I informed her that we were leaving the next day on vacation. I told that I would not be able to deal with this right now. She said that it was okay and that she would speak to her manager to see what she could do for me.