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Meet Our Guest:
Lisa Larter, founder of lisalarter.com, is a Business Consultant, Social Media Strategist, and Speaker. She works with businesses to maximize their profits and scale beyond their dreams, using social media, relationship marketing, and dead-simple, eye-opening systems. She’s helped increase the visibility and profits of a wide range of clients — including retail groups, authors, realtors, brick-and-mortar businesses, shopping centers, online entrepreneurs, and, her favorite big-name advisee, Deepak Chopra. His feedback? “Lisa, you’re the best.”
Communicating Your Vision and Values The leader of the organization needs to be able to communicate the vision and values for the business in order to gain by in from the people. There is great debate whether businesses and organization should be well managed or well led. There may be a decent argument for a little bit of both. When people are focused on the process, sometimes they lose sight of the impact on the people and how it ripples to the rest of their lives. As a leader, I have a different perspective. I believe that if you gain the trust and buy-in, you gain engagement. Engagement of your people with drive your business results as your people can share ideas and an invested interest in reaching the end goal = making the vision a reality.
Start by paying attention to what your inner voice is saying in any given situation. Is it empowering you or shaming you?
Gain Clarity of Your Vision. You cannot share a vision with others unless you clearly understand it yourself. It does not have to be perfect to gain buy-in, people need to see the vision of what you are talking about. If they cannot understand the picture of what you are creating, you will not gain buy-in. What is the vision?