Debra Kasowski

5 Surefire Strategies to Prepare You for Success

by Leave a Comment

I remember watching the Oprah Show one day when she had featured a product that she fell in love with. I believe it was a type of soap if I recall. The company was featured another time to share what happened after the show. Phone calls started pouring in and the product sold like crazy. The owners stated it was welcomed, however, it was challenging to keep up. Nice problem to have.

The lesson here is…

Are you READY for your success to arrive?

What do you need to do to get ready for the success that you wish to achieve? 

  1. Get Super Clear. Your success starts with knowing exactly what you wish to achieve. Otherwise, you will not recognize your desired results.
  2. Develop Your Plan. Write out your plan, systems and processes. This is your “Operations” manual – the strategy of achievers. Do you need to outsource to a virtual assistant? Can you accept a credit card? Do you have a return policy? You may need to build your team so that you have the infrastructure in place to be ready for the influx of sales!!!

    Courtesy Scott Chan/freedigitalphotos.net
    Courtesy Scott Chan/freedigitalphotos.net
  3. Increase Your Knowledge Base. Do you need further training, courses, or education to increase your competency or establish your credibility.
  4. Build Your Network. Business growth begins in your backyard but you need to start thinking on a global scale. Do you have a website? Guess what you are global? Use social media to build relationships – you never know what opportunities will come your way.
  5. Read great books. I can tell if someone is on the road to success by looking at the type of books and magazines they read. Some people have not picked up a book in a very long time. Try reading a biography of someone like Mary Kay Ash, Steve Jobs, or Henry Ford not only will they inspire you with their stories but success leaves clues! Look for them. Better yet, download audiobooks or play CDs in your vehicle during your commute times or transition times (like when you are sitting in a doctor’s office or waiting during your child’s music lesson.) Not only are you utilizing your time more effectively, you are growing and learning. Make sure you take at least one lesson from each book that you will apply to your life or business.

You need to be PREPARED to reap the rewards! What if Oprah called tomorrow? Would you be ready?

Stop Goal Fretting and Get into Goal Setting

by Leave a Comment

 

“Learn from the past, set vivid, detailed goals for the future, and live in the moment of time over which you have control: now.” – Denis Waitley

 

Do you go into a panic frenzy of goal fretting when asked to set goals.? Do you catch yourself starting to list all the reasons you should not set goals maybe you have hear of some of these excuses:

  • Why should I set goals? I will not reach them.
  • I set goals last year. Nothing happened. (Did you take any action? No. Well then…)ID-10096420
  • I just get frustrated, anxious, and sweaty just thinking about them.
  • No one can tell me if I am on the right track or not.
  • My goals are dreams – lists of the best case scenario should they come to be.
  • I do not feel I need to sacrifice anything to reach my goals.
  • I have too many goals to list.

Do you see the trend? Have you caught anyone saying these things? How successful are you right now or the people who say these statements?

Are they where you want to be?

Reasons while you may fail at reaching your goals:

  • Lack belief in yourself, otherwise known as, self-doubt
  • You do not have an actionable plan or strategy to make it happen.
  • No deadline.
  • Do not want to step over your defined comfort zone.
  • Goal set is not realistic or not achievable.
  • Too many goals set and you feel overwhelm.
  • You do ask for help or share your goals. How can anyone help you if you do not let them know how to help or what your goals even are?
  • No way to measure whether or not you have met your goals.
  • You do not have an emotional connection or investment into your goals. Either they are not that important or you are living out someone else’s dream. Be careful mediocrity and apathy could set in.

where is my life goingRemember new beginnings can start anytime you decide to make a fresh start – not just at the end of the year with New Year’s Resolutions. Most of these resolutions are doomed to fail by January 15th for many of the above reasons.

Do not be a statistic.

I want you to succeed.

 

Here are actionable steps you can start taking to stop goal fretting and start goal setting:

  • Set goals that challenge and motivate you. Step out of the comfort zone even if it is a little bit. Try something new.
  • Ensure your goal is important to you and you have an emotional vested interest. (WHY is it important? WHY NOW?)
  • Write down 2-3 goals you would like to achieve in the next 3 months. Set 1-2 big goals you would like to achieve during the next year.
  • Ensure your goals are realistic and achievable both in skills, knowledge, and resources available to you.
  • Share your goals with someone you trust. Let them hold you accountable if they see you getting off track.
  • Determine a way that you can measure your outcome or results so that you know you have achieved your goal.
  • Breakdown your goals into smaller action steps. The more detailed and clear you are about where you want to go, the more likely you will achieve it.
  • Learn from the past, prepare for the future, but celebrate today!

I would love to hear about some of the goals you have set for yourself. What are your goals? Do you have a dream?

Feel free to join me on December 18th, 2013 at 11 am MST for the Goal Setting & Motivation Teleseminar . Take a Quantum Leap into 2014!

How to Attract More Clients and Attract More Cash

by Leave a Comment

In economic downturns, there are individuals who think that attracting clients is just not possible. They think people are nickel and diming it to make ends meet and stuffing every dollar they make into their mattresses. The reality is some people may be, but the majority are still buying what they feel they need and what they want. Take a stroll through the malls, people are still walking out with bags of purchases.

Courtesy of Andy Newson/freedigitalphotos.net
Courtesy of Andy Newson/freedigitalphotos.net

The biggest point I want you to think about is when attracting clients, you do not just want anyone. You need to be clear about why you do what you are doing (what’s your mission),  who is it is you are serving, and what is the benefit to the client. Clarity is key in delivering your message and helping people get what they want. People need to know what you are offering. You will need to build rapport and a sense of trust either in person, attending networking events, volunteering in the community, through video or audio, articles, and social media. Your job is to demonstrate value and the benefits of what you have to offer. It all comes down to “What’s in it for me?”. This is why being a good listener is so important. You need to ask key qualifiers to gain a better understanding of the needs of your client.

Questions to ask:

  • How can I help you today?
  • What are you looking for?
  • Why do you feel you need it?
  • Why now?
  • When do you need it by?
  • What experience are you trying to create?
  • What benefit is it to you – the potential customer?
  • How will it make you (the customer) feel to have what you offer?
  • Is what you offering freeing up time, make money, or increase their resources?
  • What will be the return on investment?

When you ask the key questions, not only do you better understand what your potential client is looking for or their pain points or challenges. You can now respond to how you can help and serve them in getting what they want.

Other ways you can attract clients:

Ask for referrals from your ideal clients.

Keep in touch with your newsletter or a planned phone call and keeping them in informed (do not sell – inform)as to what you are up to – continue to offer VALUE.

Be a great role model by inspiring people to take action through example. People are naturally attracted to action takers and people would exude liveliness.

Offer teleseminars or tele-classes to support the people you serve – nurture ongoing relationships.

The more ideal clients you attract, the more cash you will take to the bank!

How to do attract your ideal clients? Please comment below to share you client attraction tips and techniques.