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5 ‘TED Talks’ Every Entrepreneur Must Watch

February 26, 2017 by Debra Kasowski Leave a Comment

The most successful business owners and entrepreneurs know it is important to commit to lifelong learning to be successful. One of the most accessible curated variety of resources lies in TED Talks. TED Talks are a nonprofit devoted to spreading ideas and they cover a wide range of topics in business, technology, educations and so much more. I was fortunate to attend one a few years ago and was inspired by many of the speakers’ journeys and messages. I hope one day I too will share an idea worth spreading in a TED Talk.

Entrepreneurs think much differently than the average person. They are willing to take risks and can size up a situation quickly. They are open to learning and trying out new ideas. They know that they must shift their mindset at a moments notice when faced with rejection. There are TED Talk ideas that speak directly to the heart of the entrepreneur that every entrepreneur needs to watch.

SIMON SINEK: START WITH WHY

Powerful Quote:
“Very few people or companies can clearly articulate WHY they do WHAT they do. By WHY I mean your purpose, cause or belief – WHY does your company exist? WHY do you get out of bed every morning? And WHY should anyone care?

People don’t buy WHAT you do, they buy WHY you do it.” – Simon Sinek, Start with Why

Lesson: Discover Your Why for Doing What You Do

GARY VAYNERCHUK: Building a Personal Brand Within the Social Media Landscape

Powerful Quotes:

“Legacy is greater than currency.” – Gary Vaynerchuk

“We only get to play this game once. ONE LIFE.” – Gary Vaynerchuk

Lesson: Believe in what you do. Quit doing things you are not passionate about.

SETH GODIN: How to get your ideas spread

Powerful Quote:

“The thing that going to decide what gets talked about, what gets done, what gets purchased, what gets built is, “Is it remarkable?”…worth making a remark about.” – Seth Godin

Lesson: Decide if what you are doing and offering is worthing remarking on. Word of mouth is the most powerful form of marketing.

MEL ROBBINS: How to Stop Screwing Yourself Over

 

Powerful Quote:

“It’s simple to get what you want BUT it’s not easy. You have to force yourself.” – Mel Robbins

“Anything that requires a break from routine requires force.” – Mel Robbins

 “You kill your own ideas because you do not act on it.” – Mel Robbins

Lesson: Write down the ideas that come to you and decide what you are going to act on.

CARRIE GREEN: Programming Your Mind for Success

Powerful Quote:

“Success is NO accident. Living an incredible life is NO accident. You have to do it on purpose. And it starts by knowing exactly what it is you want to achieve. Knowing why you want to achieve it. Knowing the kind of person you need to become in order to make it happen and then programming your mind to make it happen.” Carrie Green

Lesson: Be intentional with your actions. Program your mind with the belief that no matter what comes your way. You will figure it out.

Entrepreneurs need to be connected with their “why” and be able to focus on positive and empowering thoughts so they can get the results they are wanting to achieve. Success is about putting in the work or “hustle” as Gary Vaynerchuk puts it. You must be willing to put in uncommon dedication, commitment, and hours that when you work for someone else that you would not do. It is about making yourself do the things you know you should do but do necessarily “feel” like doing. You need to do it anyway in order to move forward. Stay committed to life-long learning and the application of put new ideas into practice. At the end of the day, you will turn the ordinary into extraordinary and you will become remarkable! People will be compelled to remark on their experience or connection with you.

DEBRA KASOWSKI, BScN CEC is an award-winning best-selling author, transformational speaker, blogger, and Certified Executive Coach. She has a heart of a teacher and is certified in Appreciative Inquiry and Emotional Intelligence. Her writing has been published in a variety of print and online magazines. Debra Kasowski International helps executives, entrepreneurs, and organizations boost their productivity, performance, and profits. It all starts with people and passion. Sign up the Success Secrets Newsletter and get your free mp3 download today! www.debrakasowski.com

Filed Under: Blog Tagged With: break routine, circle of influence, communication, do what you love, fear of the unknown, fear of unknown, gary vaynerchuk, marketing, motivation, motivational videos, programming your mind for success, quote of the day, quotes, richard branson, seth godin, simon sinek, start with why, TED Talks, viral marketing

Do You Know WHY you do WHAT you do?

March 7, 2012 by Debra Kasowski Leave a Comment

A facebook friend had highly recommended the book, Start with Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek. This book really got me thinking about the people and the companies I do business with. Simon Sinek points out that many businesses can tell you WHAT they do and HOW they do it but few tell you WHY they do what they do. He shares real life examples of businesses who know their WHY and weave it throughout their business philosophy and those who forgot their WHY. Your WHY is reason you are in business and your mission – ultimately, why you get out of bed everyday.

Why do you proclaim to be different? What is your philosphy?

Sustainability is key for any entrepreneur. Those who succeed live by their WHY. What they do and how they do things is because they start with WHY instead of the other way around. Think about why you use a PC versus a MAC or visa versa, you drive a Ford versus a Chevy, or use Colgate versus Crest. Is it because of their marketing, innovation, style, or philosphy? Each business owner is a leader in sharing WHY they do what they do. According to Sinek, you attract customers or followers who believe in what you believe, your WHY. You must be clear on what your WHY is.

Here are 3 of my tips in helping you find your WHY:

  1. Discover Your Purpose:  What is your purpose in starting a business or doing what you currently do? What do you get excited about?
  2. Desired Feedback: What so you want others to say about you? What results do you want people to have?
  3. Destined for Success: How are you helping others? What are solutions do you bring to the marketplace or in life? How many people need your product and service? Why do they?

Now if you add you WHY to your marketing and message you are sure to attract those customers and followers who align with your mission. Take action and live rich from the inside out! I highly recommend – Start with Why: How Great Leaders Inspire Everyone to Take Action

I would love to learn your WHY!

Filed Under: Blog Tagged With: business book, discover your passion, great business book, leadership book, simon sinek, start with why

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