Debra Kasowski

5 Smart Strategies to Build Relationships and Win Clients for Life

by Leave a Comment

Success in life and business comes from the relationships that you build. I often hear people saying that they don’t have enough time to connect further too busy. Building relationships take some forethought and some planning. Before you know it time will have passed and you being be wondering where your clients and friends are.
As you develop relationships you will learn that life and business are not separate entities. Business relationships are like friendships. They need your time and attention to learn about other people and what interests them. People need to learn and trust the people they do business with you.
There are several smart strategies that you could be doing to build relationships and win clients for life. Build relationships with people in a way that they become your champion.
Be a Giver. Take time to introduce 2 people to someone in your network who you feel need to connect. You will start helping people build their own networks and opportunities. Take time to network in new places and get to know new people. You build a richer supply of connections to share and give. You’ll become known as a connector and they will want to connect you with others as well.
Create valuable content. Let your voice come through articles, blog posts, and social media posts. Create content that is worth is worth sharing and people find value. Value can come in the form of education, inspiration, and entertainment. Answer questions and offer solutions to people’s pain points.
Keep in touch regularly with your clients and prospects. Let people know that you’re thinking of them with a handwritten birthday card, an article of interest, or a trend that you noticed in their industry. Invite them to social functions, workshops, business mixers, and lunches. Get to know people for who they are and not just what they can do for you.

“Something that solves their problems would be best, even if you don’t own the content.”
from ‘The Secret Collaborative Economy: More Clients, More Exposure, More Profit, FASTER!”
― Marsha Wright, TV Business Expert & Entrepreneur

Exceed client expectations. Do not overpromise on what you’re willing to deliver. Remember the delivery of service alone does not create the wow factor. Keep in mind it’s not a bad thing to meet their expectations. If you want people to start talking about you in a positive way, you need to be able to exceed their expectations.
Be a curious listener. One of my favorite things to do at networking events is to ask questions and watch people. Curious listeners are people who take a genuine interest in others by focusing on asking questions to learn more about who they are, what motivates them, and what they do for fun. These listeners make others around them feel like they are the most important person in the world. It is not based on flattering or as some people would say “sucking up”. It is about taking a genuine interest in another person and appreciating what they have to offer.

The single greatest “people skill” is a highly developed & authentic interest in the *other* person. – Bob Burg

Remember networking doesn’t have to be all about business. You might be surprised that where some networking takes place. It could be in the bathroom, at the gym, your child’s soccer game, the grocery line, a cocktail party, or even on the golf course. Where ever there is a gathering of people, there’s an opportunity to network and build relationships. You need to get from behind your computer and be visible in the community so people can get to know you and see you. You never know where one connection with lead.
Start connecting! Continue to build and nurture your relationships over time and watch what happens! Win the hearts of your clients for life!
Who will you connect today? What content are you going to produce and share? Who will you send a card or invite to? Who will you WOW today?
DEBRA KASOWSKI, BScN CEC is an award-winning best-selling author, transformational speaker, blogger, and Certified Executive Coach. She has a heart of a teacher and is certified in Appreciative Inquiry and Emotional Intelligence. Her writing has been published in a variety of print and online magazines. Debra Kasowski International helps executives, entrepreneurs, and organizations boost their productivity, performance, and profits. It all starts with people and passion. Sign up the Success Secrets Newsletter and get your free mp3 download today! www.debrakasowski.com

How to Master the Mental Game to Achieve Peak Performance

by Leave a Comment

We take for granted the power of our thinking. I was recently talking with my son about his golf game. He was preparing for a golf tournament. I wanted to know how he mentally prepared for his golf game – what was he thinking with every shot? When I asked him, he mentioned that his mind is a clear state. “I try to think of nothing.” How was this possible?

Last year, when he played I noticed that when he was on tournament tour his score was significantly higher than when he was golfing with family and friends. Even though he did not talk about it, I could sense the performance anxiety and the analyzing of every shot. I would talk with him about the power of positive thought and self- talk. Focus on what you want not what you don’t want. Golf, life, and business are all about the mental game.

Recently, he came home from the driving range and stated, “Mom, guess what? My friend asked me the same question you did. What are you thinking before you take your shot?” He laughed and mentioned that I ask him that question regularly – nothing. His friend went on to tell him about the power of positive thinking and how golf was a mental game. I was grinning, “Son, what does your mother tell you and what does she teach others?” Yeah, I know Mom. He said it would change my game if I thought that every shot I take I thought about hitting a great shot. You know what? It works!”

“When the student is ready, the teacher appears.”

Buddist Proverb

Maybe I was not the right teacher. I even talked to him about the Power Poses that Amy Cuddy talks about in her TEDTalk. I asked him to do the “Victory Stance” with his arms up in the air. He teased me, “My mom is crazy!” with his arms up the air beaming ear to ear. Teenagers! It definitely created a positive state. Now his friends have even started doing it. Subliminal messaging may work!

How does apply to life and business? Your mindset directly influences how your act and perform. Your self-talk directly impacts your thinking and ultimately your focus.

Personal Mantras

Golf performance coach, David MacKenzie talks about having personal mantras. Keeping a positive focus is a must. Whether you are on the golf course, selling your products, or delivering a business presentation, you need to keep your head in the game.

The most powerful phrase is… “I am…”

Joel Osteen talks about “Whatever follows I am will follow.”

Make it empowering. Say things like…

I am a great presenter.

I am an effective leader.

I am mentally tough.

I am capable of overcoming any challenge.

The way you speak to yourself does matter. You may not think anything of it but it does. You can be sabotaging your own success.

Focus on the present…be mindful

Take a deep breath when you are faced with a challenge. Deep breathing is not only calming but it helps bring you back to the present moment – the opportunity at hand. Your mind can be freed of the mental chatter clouding your judgment. Whatever challenge you are facing, know that you can figure it out.  Just Breathe.

Don’t Beat Yourself Up

We can be our worst critics pointing out every fault, flaw, or failure. We are harder on ourselves than we are with others. What we say and think about ourselves is not always the realistic. Your thinking can be distorted.

Challenge your assumptions and question your thoughts. Remember you are a work in progress.

Exaggerating. Are you thinking of the situation as the end of the world? This is it – it’s over. If so, you are missing out on the learning and the possibilities that lie in front of you.

Black and White Thinking. There is no room for compromise. If it not a certain way, it is not right. Remember there is more than one way to get to your destination. What else can you do?

Emotional Reasoning. No matter what you are thinking, you can find proof to demonstrate you are right even though it may not be the what is actually going on. “I think and feel it is true. I can find evidence to prove it.”

Mindreading. You are assuming what others are thinking or saying about you without even knowing the truth. If you really want to know ask. Otherwise, remember the saying, “What other people think of you is none of your business.”

Reframe & Replace

Pay attention to your self-talk. What are you saying to yourself? We have 50,000 to 70,000 thoughts in a day and the majority of thought is said to be 80% negative so it is very important to pay attention to what you are thinking and reframe and replace it with positive thinking and words.

If you are saying…

“The presentation (meeting) was awful.”  Change it to… “I can do better on the next one.”

“I am a failure.” Change it to… “I am learning and growing.”

“I will never get it right.” Change it to… “I will take a different approach next time.”

Drop words like always, never, and can’t from your vocabulary. Shift your thinking from thinking things are impossible to possible.

Positive thinking impacts your performance. When I work with my clients, your mindset is a key piece that we focus on. Utilize these strategies to develop mental toughness and confidence so you can master your mental game and achieve peak performance. As the saying goes, “What you think about you bring about.”

DEBRA KASOWSKI, BScN CEC is an award-winning best-selling author, transformational speaker, blogger, and Certified Executive Coach. She has a heart of a teacher and is certified in Appreciative Inquiry and Emotional Intelligence. Her writing has been published in a variety of print and online magazines. Debra Kasowski International helps executives, entrepreneurs, and organizations boost their productivity, performance, and profits. It all starts with people and passion. Sign up the Success Secrets Newsletter and get your free mp3 download today! www.debrakasowski.com

3 Ways to Establish Boundaries in Business

by Leave a Comment

Sometimes the term “boundary” receives a negative connotation due to a meaning a limit and restriction. Boundaries are necessary in business in order to be more effective and productive with their time, money, and resources. Business owners often think that potential and current customers will be read held by a company or organization that has boundaries; however, this is not true.

“Time is the most valuable coin in your life. You and you alone will determine how that coin will be spent. Be careful that you do not let other people spend it for you.”
― Carl Sandburg

Here are three ways that you can get started by establishing boundaries in your business:

Set office hours. An open door policy is great but it can also take up a lot of time when conversations are more social rather than about business. Connecting with people is important however consider having a time limit on the social aspect and focus on the business at hand. For anyone working from home, boundaries are important because many people who see you working at home think that you are either not working or have the flexibility to change her schedule at a moment’s notice. Even though you may have the flexibility, you don’t want to fall into the habit of changing up your schedule. You need to stay committed to the time that you block off for yourself and the people you serve. This time blocking technique can also be used to the time set aside for spending time with family and friends and exercise.

Boundaries to consider:

  • Are there any days you block off as days of rest?
  • When do you check and respond to emails?
  • Do you check voicemail messages and answer them on the weekend?

Business is business. Friendship is friendship. You have grown your business to where it is now. You put in long hours may have spent a lot of money and time on training and suddenly people want to start picking your brain and they’re asking for extras. I learned a long time ago that this devalues a person’s worth. Even though you want to help a friend, you do need to set boundaries. You’re in business to make money and not to give away your content and knowledge for free. Chances are the other person will not be sharing or providing their service or product for free. There has to be a win-win otherwise people will take advantage of you. There are ways to create a win-win through volunteering or trading services. It is up to you what you want to share and help with. Remember your worth and value in the marketplace. Teach people how to treat you and when you’re in business you are there to serve but also to make money otherwise is just a hobby.

“The most important distinction anyone can ever make in their life is between who they are as an individual and their connection with others.”
― Anné Linden, Boundaries in Human Relationships: How to Be Separate and Connected

Boundaries to consider:

  • Is sharing your knowledge creating a win-win situation?
  • Are you in business to make money or is it a hobby?
  • Have you set clear expectations between friendship and business?

Learn to say no. You need to set clear expectations about what you are willing and able to do in your business versus what you can do. Just because you have a skill set that doesn’t mean you should be doing it all. Delegation is a key strength to increasing productivity and boosting performance in business. Not only are you saying no to things that you need to stop doing, you are also saying no to activities and tasks that do not utilize your strengths. Focusing on your strengths improve your business.

“if you want to live an authentic, meaningful life, you need to master the art of disappointing and upsetting others, hurting feelings, and living with the reality that some people just won’t like you. It may not be easy, but it’s essential if you want your life to reflect your deepest desires, values, and needs.”
― Cheryl Richardson, The Art of Extreme Self-Care: Transform Your Life One Month at a Time

Boundaries to consider:

  • Is there anything in your business you need to stop doing or delegate?
  • Are there any clients that are not the right fit for your business that you need to let go of?
  • What activities and have are you willing and able to do to best serve your customers or clients?

Setting boundaries not only teaches people how to treat you. Boundaries help you establish guidelines for yourself for what you are willing to do and what you’re not willing to do. Therefore you’re not compromising your core values. The clearer you are on who you are and what your company represents, the more respect you earn.

Although this seems a bit stringent, you will find that more people will actually be attracted to your business and find it more appealing because you offer structure, you have rules in which everyone will be treated the same, you abide by core values, and you are professional and respectful in your approach.

DEBRA KASOWSKI, BScN CEC is an award-winning best-selling author, transformational speaker, blogger, and Certified Executive Coach. She has a heart of a teacher and is certified in Appreciative Inquiry and Emotional Intelligence. Her writing has been published in a variety of print and online magazines. Debra Kasowski International helps executives, entrepreneurs, and organizations boost their productivity, performance, and profits. It all starts with people and passion. Sign up the Success Secrets Newsletter and get your free mp3 download today! www.debrakasowski.com