List building or what some people refer to as their database is the key to moving prospects to becoming your customers. You must find a way to build relationships that matter so they can get to know, like, and trust you. There is no secret sauce – you must be you – genuine and unique.
Ways You Can Build Your List:
- Host a Teleseminar – Do a live call and let people hear about all the great information you know and can share to make their businesses and lives better. Better yet, joint venture or collaborate – you can gain new followers who are in need of you and your partner’s expertise.
- Video Marketing – In your video, invite people to sign up for your e-zine (electronic newsletter).
- Irresistible Offers – Offer a free report, e-book, article, teleclass, or video class just for signing up for your e-zine.
- Draw Prize – People love to win prizes! Offer a prize for anyone who wants to be a part of your community. This technique works especially well when you speak at a live event.
- Social Media – Share great content that your audience wants and needs. Be of service to others. I love Facebook, Twitter, and LinkedIn. Come follow me!
- Blogs – Comment on other people’s blogs. Readers will want to learn more about you – especially if your comments provide insight and add value.
- Article Marketing – Share your knowledge and expertise online with others. www.ezinearticles.com is a great place to start building your platform. Your author bio can direct readers to your website and your irresistible offer.
- Host an Event – Have a event or seminar to teach others about some of the strategies, tips, or techniques you use in your business.
- Survey – Have people complete a survey – learn about what your audience wants and collect names and emails at the end. Provide an enticing offer!
Your list is the most important part of your business. To grow your list, you need to be passionate and excited about what you are doing and creating. I know the people I serve have something to share in the world. I love being the person who helps them get to share it! You need to build a relationship with the people on your list and provide them with valuable content on a regular basis. Be dynamic!
How are you building your list? What has been your most successful list building strategy? What are the to-do’s and not to do’s in list building?