List building or what some people refer to as their database is the key to moving prospects to becoming your customers. You must find a way to build relationships that matter so they can get to know, like, and trust you. There is no secret sauce – you must be you – genuine and unique.
Ways You Can Build Your List:
- Host a Teleseminar – Do a live call and let people hear about all the great information you know and can share to make their businesses and lives better. Better yet, joint venture or collaborate – you can gain new followers who are in need of you and your partner’s expertise.
- Video Marketing – In your video, invite people to sign up for your e-zine (electronic newsletter).
- Irresistible Offers – Offer a free report, e-book, article, teleclass, or video class just for signing up for your e-zine.
- Draw Prize – People love to win prizes! Offer a prize for anyone who wants to be a part of your community. This technique works especially well when you speak at a live event.
- Social Media – Share great content that your audience wants and needs. Be of service to others. I love Facebook, Twitter, and LinkedIn. Come follow me!
- Blogs – Comment on other people’s blogs. Readers will want to learn more about you – especially if your comments provide insight and add value.
- Article Marketing – Share your knowledge and expertise online with others. www.ezinearticles.com is a great place to start building your platform. Your author bio can direct readers to your website and your irresistible offer.
- Host an Event – Have a event or seminar to teach others about some of the strategies, tips, or techniques you use in your business.
- Survey – Have people complete a survey – learn about what your audience wants and collect names and emails at the end. Provide an enticing offer!
Your list is the most important part of your business. To grow your list, you need to be passionate and excited about what you are doing and creating. I know the people I serve have something to share in the world. I love being the person who helps them get to share it! You need to build a relationship with the people on your list and provide them with valuable content on a regular basis. Be dynamic!
How are you building your list? What has been your most successful list building strategy? What are the to-do’s and not to do’s in list building?
Laura says
Great tips which anyone can follow. It all looks so simple when you put it in a simple list like this. Getting started isthe first step.I found a free report which givesvaluable advice is the best way to get people to sign up for your list.
My list is growing each day BUT now I need a product to offer the people who know, like and trust me.
I think people get overwhelmed with all the avenues they think they should follow and rather than specialize in a couple, they fret and do none well and skimm them all and miss people.
What do you think are the best SM ‘channels’ to grow your list?
~laura
debra says
Thank you for your comments Laura. A person can get overwhelmed with the thought of building their list but each item you do on the list adds up over time. Imagine how many people you can impact!
Shelley Streit says
Great post Debra,
One of the ways that I love to build is by taking part in JV’s they can be a lot of fun and the message is amplified. Its a great way to meet other experts as well.
debra says
Collaboration is a great way to build you list! Thanks for sharing your favorite Shelley!
Valerie Cuell says
These are very useful tips, Debra, which are not difficult to use either.
As well as building our list, I think we must also remember to retain our subscribers by offering them great value in our email messages.
debra says
Thank Valerie! Great point – value is essential to those we serve!
debra says
Absolutely! Our current customers need high value content and tips that they can apply today.
Susan Joy Schleef says
Great suggestions for list building. I am working on quite a few of these, but I got some good ideas from your blog post. Thanks for sharing and I looking forward to reading more in the future!
debra says
Excellent! I am glad you found them helpful Susan! Variety of ways to get to the end result!
debra says
Thank you Susan! There are so many great ways to build a a list to grow our businesses.
Brad Simkins says
Thanks Debra,
A great post and very timely. Much appreciated. Sharing!!!
debra says
Thank you Brad! Keep focused on your endeavors.
Lee Horbachewski (@SimpLee_Serene) says
Love this list Debra. So many tidbits for me to chew on and apply.
As always you are brilliant in your wisdom and knowledge.
Hugs & Love
Lee xoxox
debra says
Thank you Lee. You are doing many amazing things!
Jeri says
Thanks for the awesome tips Debra! I can see that I need to broaden the spectrum of what I’ve been doing! I think many of us tend to use the same methods over and over again. There are definitely a few new ideas here I need to explore.
Namaste,
Jeri
debra says
There are menay methods but you must always pick what resonates with you.
Debra