Jane has been helping speakers catapult their businesses for nearly 20 years. As a former speaker’s agent, she has represented numerous speakers who have vaulted to the top 3% of the industry including Vince Poscente, Peter Legge and Joe Calloway (all CSP/CPAE’s**).
In Jane’s role as an agent, she often took speakers from 0 to 80 engagements per year at very high fees. What was her secret? Her ability to choose speakers with high levels of talent (no amount of marketing can overcome a mediocre speech), combined with her marketing formula. Jane worked with them to develop focused and effective marketing materials and then implemented a consistent, long term sales and marketing strategy.
Being able to understand a client’s needs is a key in the speaking industry and Jane spent over a decade on the front line selling to them and working through to speech completion.
Jane went on to work as Vice President for International Speakers Bureau in Dallas, TX managing their Exclusive Speakers Division. There she represented celebrities like boxing legend Sugar Ray Leonard and President of Washington Wizards Basketball, Susan O’Malley. Also included in the ISB roster were bestselling authors like Gary Hoover of hoovers.com and the Swedish authors of Funky Business, Jonas Ridderstrale, and Kjell Nordstrom.
Spending a total of 6 years under the roof of a bureau gave Jane some keen insights into the industry. Not only did she see hundreds of speaker’s marketing materials (the good, the bad and the ugly) but she learned the keys to building long term profitable relationships with bureaus.
Currently, Jane is a full time business coach and consultant dealing exclusively with professional speakers, celebrities and CEO’s. Her clients are the who’s who and the up-and-comers of the speaking world. She is often asked to speak at National Speakers Association and Canadian Association of Professional Speakers conferences and Chapter meetings.
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